Announcing Early Adopters Plan

The AI-Native CRM for relationship-driven growth

Impulse unifies your growth stack in one self-driving workspace that gives you all the tools you need to discover, nurture, and close relationship-driven deals.

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Loved by experts at than 1,000 leading GTM teams of all sizes

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Your core point tools in a
central command center

Consolidate up to 5 point tools like Trello, Notion, Calendly, and more for your day to day team activities in a single workspace.

tasks

Tasks

Never miss a time sensitive action. Create and assign tasks to team members.

tasks

Pipeline

Create pipelines with custom attributes for any workflow.

interactions

Interactions

Manage, filter, and organize all your companies and contacts in a powerful, searchable view.

calendar

Calendar & Bookings

Schedule meetings, route bookings, and never miss a critical client connection.

notes

Notes

A notion-like note-taking experience to keep your docs, sales playbooks, memos, and more in one place.

multiplayer

Multiplayer

Collaborate and work as a unified force across a single, powerful workspace.

Tasks

Never miss a time sensitive action. Create and assign tasks to team members.

pipeline

Pipeline

Visualize your deal pipeline, track progress and forecast your revenue.
Create pipelines with custom attributes for any workflow.

Interactions

Manage, filter, and organize all your companies and contacts in a powerful, searchable view.

Calendar & Bookings

Schedule meetings, route bookings, and never miss a critical client connection.

Notes

A notion-like note-taking experience to keep your docs, sales playbooks, memos, and more in one place.

collaboration

Multiplayer

Collaborate and work as a unified force across a single, powerful workspace.

Plus everything else you need to
execute your revenue strategy

The everything app for every aspect of your GTM motion revenue strategy to close deals faster than your competitors.

Prospecting

Leads & Research agents

Engage

Outreach & Calendar

Automations

Workflows & Reports

Data Model

Entities & Lists

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PROSPECT

Find the right leads with real-time intent signals

Boost your prospecting and enrichment coverage including unique data your competitors miss. Save time and cost qualifying leads.

prospecting

Search 100+ sources for any data point

Connect with pre-vetted data suppliers across every GTM category, including: contact information, firmographics, technographics, funding, social engagement, and more.

prospecting

Get unique data points with AI

Automate necessary manual research work at scale to uncover data outside of traditional enrichment providers miss

prospecting

Automatically score leads

Leverage our AI-assisted scoring engine to rank your best opportunities so you can focus on leads most likely to convert.

Engage

Multi-channel personalised
outreach at scale

All your must-have outbound channels in one place, powered by an AI agents to help you automate and personalise outreach.

outreach

Outbound that converts

Build automated sequences across email, phone, and task steps that drive consistent engagement.

meeting ai

Maximize every booked conversation

Turn meetings into opportunities faster with pre-meeting insights, automated scheduling, and inbound routing flows.

Automate

Create a system of actions with flexible and iterable workflows

Put your CRM on autopilot with flexible and repeatable workflows that scale your team without increasing headcount.

workflows

Automate the boring stuffs

Build fully custom workflow and agents that be triggered by any action, event or data touch point in your CRM.

reports

Visualise and amplify your insights

Create real-time, detailed reports that scale with your data. Visualize, and get deep insights in seconds, not hours.

Data and Relationships

Your business model perfectly reflected in your CRM.

With all parts of your workflows in one CRM, Impulse CRM can serve as an OS for pre-deal and post-deal magic, keeping all your deal and customer relationship context in on place.

Startups

Native AI assistance
in every feature.

AI in Impulse is a first-party feature, seamlessly integrated and not an afterthought in a chaotic collection of existing features.

prospecting

Research agents

Automate manual research at scale to uncover data that traditional providers miss.

outreach

Personalised outreach

Reach out to leads at the right time with real-time intent signals and personalised messages.

entities

Data intelligence

Get zero-click record intelligence, stay ahead and find potential risks before they happen.

calendar

Smart calendar

Maximise every engagement, with pre/post-meeting insights, smart round-robin scheduling, and inbound routing.

inbox

Writing assistant

Craft better outreach messages that land in the inbox. Nuture relationships with personalised follow-ups.

tasks

Smart next steps

Impulse writes your follow-ups, updates your pipeline, and tells you what to do next — before you even log in.

Dont take our word for it

Hear what our customers have to say about impulse and how it's made thier life
easier

This is a really flexible and powerful AI-native Go-To-Market tool you and the team have built here. Its simplified and modern UI is aesthetically pleasing and appealing to work with, and I’d would recommend it to teams who need a CRM.

Toni C

Investor @ Kinfolk

Impulse transformed our customer relationships and reduced our churn rate by drawing our attention to signals that made our team less reactive and more proactive. It's a game-changer for growing startups!

Mark T

SDR Manager

The cost of finding leads, qualifying them and populating our deal pipeline across multiple products and services reduced by 30% because we were getting the value of 3 platforms we previously had for prospecting, outreach and CRM for the price of one.

Sylvain G

VP of RevOps

We expanded Impulse to other teams outside our sales team because the AI integration in this CRM is a game-changer! It automates tasks like taking meeting notes, analysing data, and writing emails. It's like having a virtual assistant that never sleeps.

Collin S

Account Executive

This was one of those cases of not knowing that you need something until you experience it. We are impressed by how seamlessly this CRM syncs contacts from multiple sources. It ensures that our data is up to date and eliminates the hassle of manual entry.

Faithful O

Product Engineer & VC Partner

As a startup founder with divided attention doing founder-led sales, there’s no way I’d be able to stay on top of my without a tool like Impulse CRM, it’s helped focus my limited efforts on leads that are more likely to buy my product.

Wapnen G

Founder & CEO, Lint Finance

This CRM has empowered our team to create custom lists tailored to our specific needs, which was a complicated process in legacy CRMs. We can segment contacts efficiently, resulting in targeted marketing campaigns and better conversions.

Nicole K

Director of Sales @ Just

Impulse empowers our sales coaches with the tools to track progress, analyse performance, identify growth areas, and boost sales results. It's been essential for fostering ongoing improvement within our sales team.

Sam W

Sales Development Rep

Impulse streamlines our workflow with automations that save us over 15 hours a week and reduce errors by 30%. It ensures consistency, boosts efficiency, and keeps our sales processes running seamlessly from start to finish.

Michael G

Head of B2B Sales

Don't take our word for it

Hear what our customers have to say about impulse and how it's made their life easier

"This is a really flexible and powerful AI-native Go-To-Market tool you and the team have built here. Its simplified and modern UI is aesthetically pleasing and appealing to work with, and I’d would recommend it to teams who need a CRM."

Toni C

Investor @ Kinfolk

"Impulse transformed our customer relationships and reduced our churn rate by drawing our attention to signals that made our team less reactive and more proactive. It's a game-changer for growing startups!"

Mark T

SDR Manager

"The cost of finding leads, qualifying them and populating our deal pipeline across multiple products and services reduced by 30% because we were getting the value of 3 platforms we previously had for prospecting, outreach and CRM for the price of one."

Sylvain G

VP of RevOps

"We expanded Impulse to other teams outside our sales team because the AI integration in this CRM is a game-changer! It automates tasks like taking meeting notes, analysing data, and writing emails. It's like having a virtual assistant that never sleeps."

Collin S

Account Executive

"This was one of those cases of not knowing that you need something until you experience it. We are impressed by how seamlessly this CRM syncs contacts from multiple sources. It ensures that our data is up to date and eliminates the hassle of manual entry."

Faithful O

Product Engineer & VC Partner

"As a startup founder with divided attention doing founder-led sales, there’s no way I’d be able to stay on top of my without a tool like Impulse CRM, it’s helped focus my limited efforts on leads that are more likely to buy my product."

Wapnen G

Founder & CEO, Lint Finance

"This CRM has empowered our team to create custom lists tailored to our specific needs, which was a complicated process in legacy CRMs. We can segment contacts efficiently, resulting in targeted marketing campaigns and better conversions."

Nicole K

Director of Sales @ Just

"Impulse empowers our sales coaches with the tools to track progress, analyse performance, identify growth areas, and boost sales results. It's been essential for fostering ongoing improvement within our sales team."

Sam W

Sales Development Rep

"Impulse streamlines our workflow with automations that save us over 15 hours a week and reduce errors by 30%. It ensures consistency, boosts efficiency, and keeps our sales processes running seamlessly from start to finish."

Michael G

Head of B2B Sales

Impulse

Your CRM doesn't
have to suck

Build the perfect CRM. Replace Apollo, ZoomInfo, Outreach, Salesloft, Gong, Chili Piper, and your CRM with Impulse to cut costs and get better results.

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